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WhiteCat Exhibition Hall

The predecessor of WhiteCat can be traced back to 1948, when the factory was located in Yongtai Village, Huajing Township, Shanghai County.

The former WhiteCat Detergent Factory warehouse has been washed by time and is still standing here. In 2023, the 5th Shanghai Urban Space Art Season, the former WhiteCat Detergent Factory warehouse will be transformed into the "WhiteCat Main Pavilion", which will make a surprise appearance!

2023 Opening Ceremony of the 5th Shanghai Urban Space Art Season

The interior space of the former WhiteCat Detergent Factory warehouse has been remodeled to meet the needs of the exhibition.

However, the main structure and most of the facade of the original factory building have been preserved.

As the years go by, starting from Shanghai 1948, WhiteCat has a history of 75 years. This journey precipitated by the brand heritage is not only the accumulation of word-of-mouth heritage, but also from the power to live up to the high expectations of consumers!

WhiteCat - Nature
Native plants in the exterior space of the former WhiteCat Detergent Factory warehouse, with vibrant and pleasant views.

The WhiteCat respects and relies on nature, finding natural laws and scientific principles in it, and at the same time realizing the importance of protecting the natural environment for the survival of human beings.